Recently I emailed a one-liner about PM's "upgraded license" Black Friday Sale offer and within an hour received a reply from Andrew confirming my license type, available activations, lack of need for upgrade, a new license key and more; a prompt detailed response, the service all too often lacking in so called "customer service".
In the past I, probably others too, have been guilty of using the forum for queries I should have searched, also queries resulting from my laziness concerning the basics of PM. Others routinely ask complex questions that merit, and get, complex replies. All these are often answered personally by Kirk, quickly and clearly, in his way that makes you feel he is your personal guide. Again, real customer service, through the forums and direct contact, that has real costs in time, money, expertise.
The upcoming catalog will inevitably generate extra work for Camera Bits staff and our expectations will be the same level of service we are lucky enough to get with PM, but this is just one benefit.
My point here, that PM is, and I suspect the catalog will be, such a useful, virtually irreplaceable, constantly updated and improved tool with unheard of support that maybe Camera Bits should start charging an annual license fee.
Mostly no-one will sneeze at, say, $50 a year in addition to initial license fees. The non-sneezers being those who appreciate the increasing costs of doing business and depend on the utility of PM in maintaining a fast, easy, flexible workflow.
Once any moaning and groaning sneezers step back and recognize the importance of PM in their day to day business, conversion should be a no-brainer. Nothing worthwhile in life is free, nor should be.
The last thing I want to see is Camera Bits in financial trouble, selling out and us losing the stability of a well established reliable product together with the high level of support we all enjoy.
Very few companies now (understandably) rely on a (modest) one-time license fee then offer free never-ending support and updates as a sustainable business model.
It's too easy for a creator to perceive and attribute a lesser value to his product than the customer who constantly benefits from it, but the cost of a such a product/service as PM should be determined, like an RM stock image, by its real value to the customer.
I understand that Camera Bits neither needs nor wants my advice in its business dealings; still, consider this my show of support for the present and future health of Camera Bits.
Paul